![](https://freight.cargo.site/t/original/i/e078754896e0ad6f9683d1722e1dbe1866c9c01e7cd12c5dc71ecc96efd4a1ae/FemaleQuotient-MarinaEsmeraldo-Shoes-01.jpg)
Pattern design for the Female Quotient launch of their Cannes Lions lounge & installation. My pattern represented the concept of Culture, and references the importance of nurturing a feminist culture and gender equality to build a more inclusive society. #MakeEqualityMoves
The Female Quotient
Inspired by the meaning of the word “Culture” itself, particularly the notions of achievement, civilization, and the concept of an environment suitable for growth, I chose to represent a joyful space where our women are strong, powerful, independent and free, represented in a fashion where they are not afraid to get what they want, as well as not being bound by any specic beauty stereotype.
![](https://freight.cargo.site/t/original/i/40a4d8f5d1b7e6ea2cedf1fbc9823e46e36f07770415ac5cdf40050e0358e4fe/FemaleQuotient-MarinaEsmeraldo-Shoes-02.jpg)
![](https://freight.cargo.site/t/original/i/ec99ac79a8b4a6a33996620a10fe9d1b8d63cffe29af4eabdf27fe8db16d8b8d/FQ-MarinaEsmeraldo-Centered-Lo.jpg)
![](https://freight.cargo.site/t/original/i/9f8659b8da3565130bc09269fd9ccc21a7306ca78ee80d90052d6bf0a9562762/MarinaEsmeraldo-FemaleQuotient-CannesLounge-01.jpg)
![](https://freight.cargo.site/t/original/i/a49f41d927adaef28265e6ffae00a2220b3effeeecc2db29be897ee704acd75c/MarinaEsmeraldo-FemaleQuotient-CannesLounge-04.jpg)
![](https://freight.cargo.site/t/original/i/7078fc948899fc87856bec6ff5adc44eb2c0146b2a08b667ae5f022284da099c/MarinaEsmeraldo-FemaleQuotient-CannesLounge-06.jpg)
![](https://freight.cargo.site/t/original/i/6e05ff526fe17bb7af931e50e0572c19682a6a973ed32be2ccb0db30c4cbb450/MarinaEsmeraldo-FemaleQuotient-CannesLounge-02.jpg)
![](https://freight.cargo.site/t/original/i/85805aacb5936e83fc66b8198972b814f1196450617a11a96b61cf569010eca3/MarinaEsmeraldo-FemaleQuotient-CannesLounge-03.jpg)
![](https://freight.cargo.site/t/original/i/d5398bfc7918b4fe7f210ff1ca09ee552609e527bffe4546b2db71218711189e/MarinaEsmeraldo-FemaleQuotient-CannesLounge-05.jpg)